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THE LIBERA PROJECT
In Brazil, balloon hunting is not just a game—it’s a lifestyle and a symbol of freedom.
THE PROJECT
Enter the heart of Brazil's favelas, where a hidden society of hot air balloon makers sacrifices all to make their creations fly
Libera Project is a collective of digital baloeir@s with different backgrounds. Our vision is to bring light to the balloon, culture make the tradition recognized and appreciated world wide. We believe that spreading the arts and knowledge will open for a constructive dialogue with the Brazilian authorities, so that a future regulation of the criminalization can bring forward a safe way to keep the balloon culture alive.
THE BALLOON CULTURE
Known as BALOEIROS, the balloon artists live in complete secrecy only showing sign of existence when their giant balloons fly between the Brazilian high-rises or crash into society below. While considered artists before 1998 – they are now deemed as criminals, punished with up to 3 years of prison. But far from ceasing to exist, the balloon culture has simply gone underground.
CAI CAI BALÃO
The origins of the game
Cai Cai Balão 1.0 (Indicade Award - Nominee of IGF Best Student Game) was first released for PC in 2021, and it lays the foundation for Cai Cai Balão 2.0. It was born as a project at DADIU at the Danish Film School. It is a fast paced parkour-lite racing game in which the player completes intense missions in a fictional slum in Brazil. The player must escape aggressive police officers, snipers, dogs, and other obstacles in order to become the FIRST to catch a giant hot air balloon that will earn them respect from the "baloeiro" families and become the most notorious balloon hunter.
